Chansa Heiman, a former stylist at Regis Salon, dreamed of owning and operating her own hair salon. Unsure of where to start, Chansa and her husband John sought out the services of CEDA.

“We needed help locating a viable site, tips on marketing, and particularly, help drawing up a business plan. CEDA… identified the steps we needed to take to get started, the resources that were available to us, and pointed us in the right direction to complete the task.” -John Heiman

After several years of planning and a great deal of hard work, Alter Image Salon opened in downtown Auburn. Alter Image Salon offers unisex hair styling services and professional hair care products. “We are currently running right on track with our sales projections for the first four months,” Chansa says. “As more people discover us and the business grows, we hope to add one or two more stylists this year to meet our clientele’s needs.”

  • Location:  Auburn, NY
  • Jobs Created:  4; 1-2 additional with growth
  • Opened:  August 2015